Made by the best hands

Pioneer of the wristwatch since 1881, Brega is at the origin of landmark innovations in watchmaking, including one of the first waterproof wristwatch. For over a century, Brega watches have accompanied explorers and achievers around the world, from the top of the highest mountains to the deepest reaches of the ocean.

we proudly present you


The history of Brega is inextricably linked to the visionary spirit of Alex Brega, its founder. In 1881, at the age of 31, Alex founded a company in NY specialising in the distribution of timepieces. He began to dream of a watch worn on the wrist. Wristwatches were not very precise at the time, but Alex foresaw that they could become not only elegant, but also reliable.